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The Buyer-Controlled Evaluation: Your Market Judges You Before You Pitch

Most organizations don’t stall because strategy is wrong. They stall because strategy loses integrity in execution—creating fragmentation drag. In a buyer-controlled evaluation era, mixed signals create hesitation before you ever pitch.

Douglas Longenecker

3 days ago3 min read

Writers write. It's as simple as that.

// NKST Blog: What's new. What's now. What's next.

The Buyer-Controlled Evaluation: Your Market Judges You Before You Pitch

Writers write.
It's as simple as that.