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Douglas Longenecker
- Mar 22
- 3 min
What's Next, is //NKST: Our Story of Exploding the Box
In this new business reality, //NKST is the result of blowing up the boxes of traditional strategic consultancies and agency models.
32 views0 comments
Douglas Longenecker
- Oct 28, 2021
- 4 min
CX Strategy: Scariest Scenarios to Confront
Here are three of the most terrifying scenarios of developing a Customer Experience strategy and how you can confront them...
35 views0 comments
Douglas Longenecker
- Jun 30, 2021
- 4 min
Five Lessons for the Fiercely Independent...
//NKST is the culmination of a career's worth of hardships, blessings, experiences and opportunities.
21 views0 comments
Tara Baumgarten
- Jun 30, 2021
- 3 min
Customer Experience is the Future of Phygital Events
The merging of our physical and digital realities isn’t new. In fact, there are examples of it everywhere...
27 views0 comments
Meghan McGrail
- Apr 28, 2021
- 3 min
Four Ways to Spring Clean Your Business During the Pandemic
Spring cleaning shouldn’t only apply to homes. Businesses can and should take full advantage of this time of year...
11 views0 comments
Douglas Longenecker
- Nov 11, 2020
- 4 min
Fear, Uncertainty and Discomfort are Compasses Toward Growth
...executive leaders need to recalibrate what it takes to realize significant growth and how to align deliberate forms of change...
65 views0 comments
Douglas Longenecker
- Jul 1, 2020
- 2 min
Liberte. Liberta. Liberty.
As a hybrid organization, now is the time we declare our independence from both ad agencies and strategic marketing consultancies.
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Douglas Longenecker
- Jun 2, 2020
- 2 min
Safe Ideas Are Risky Business
Safe ideas will not generate greater sales more economically, and rarely make facts come alive in a fresh, memorable and persuasive way...
31 views0 comments
Douglas Longenecker
- Jun 1, 2020
- 2 min
//NKST Launches New Program to Assist Small Business and 2020 College Graduates.
In response to the Covid-19 crisis, //NKST is collaborating with students from the School of Communications and Information at Rutgers
51 views0 comments
Douglas Longenecker
- Mar 25, 2020
- 2 min
Charging Ahead with Innovation in a Down Market
you need to view these tough times as opportunities. Now is the time to push through the uncertainty and make the bold moves with confidence
51 views0 comments
Douglas Longenecker
- Feb 23, 2020
- 3 min
What's Love Got to Do With It? Everything...
But like most things, in a few months we are asking ourselves, “where did the love go?”
Did it evaporate or dissolve?
33 views0 comments
Douglas Longenecker
- Feb 11, 2020
- 3 min
Mastering the New(er) 5 Ps of Marketing
Today, you need to begin breaking through and finding ways to develop communications that dive deeper into how your target segments interact
62 views0 comments
Douglas Longenecker
- Jan 30, 2020
- 2 min
JCA Joins //NKST to Accelerate Growth
We are delighted to announce that Judy Arnold has joined //NKST, a growth acceleration firm as our Regional Strategic Marketing Lead.
130 views0 comments
Douglas Longenecker
- Jan 30, 2020
- 1 min
Greetings from Summit, New Jersey
Janey said it was time to go. So we closed our eyes and said goodbye, to Gypsy Angel Row. Felt so right...
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Douglas Longenecker
- Dec 15, 2019
- 2 min
The Future Is Always Coming...
At //NKST, we see the future as boundless opportunity – focusing on growth sprung from creativity, personal data, technology & human nature.
34 views0 comments
Douglas Longenecker
- Oct 29, 2019
- 1 min
BOO! To You.
When the autumnal sky is streaked with a fiery glow
And the harvest moon is set ablaze
We see spirits of those who used to be among us...
21 views0 comments
Douglas Longenecker
- Oct 26, 2019
- 2 min
TU, RU. For a Shared Afternoon of Influence and Impact
It never fails to amaze us what can happen when we are out and about – opening ourselves to share what we know with others and learning...
47 views0 comments
Douglas Longenecker
- Jul 20, 2019
- 4 min
10 + 1 Guidelines for Accelerating and Sustaining Growth
One of the best ways we can enable our organizations to blur operational lines, reduce bureaucratic red tape and jump across organizational.
56 views0 comments
Douglas Longenecker
- Jul 15, 2019
- 3 min
When You Aim for the Moon, Your Biggest Competition is You and the Status Quo
...when you are planning your company’s moon shot your biggest worry shouldn’t be what your competitors are doing - the stakes are too high.
27 views0 comments
Douglas Longenecker
- Jun 24, 2019
- 2 min
Enjoy the Adventure of Saying "Yes" to New Experiences
the need for people to “experience” things has never been more critical to success...
10 views0 comments