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Douglas Longenecker
- Oct 28, 2021
- 4 min
CX Strategy: Scariest Scenarios to Confront
Here are three of the most terrifying scenarios of developing a Customer Experience strategy and how you can confront them...
35 views0 comments

jcarnold
- Sep 28, 2021
- 4 min
2022 Marketing Planning: Don't Wing It. Bring It!
Your planning process for marketing and sales should be a proactive model that ensures discipline, flexibility and growth.
24 views0 comments

Douglas Longenecker
- Jun 30, 2021
- 4 min
Five Lessons for the Fiercely Independent...
//NKST is the culmination of a career's worth of hardships, blessings, experiences and opportunities.
21 views0 comments

Tara Baumgarten
- Jun 30, 2021
- 3 min
Customer Experience is the Future of Phygital Events
The merging of our physical and digital realities isn’t new. In fact, there are examples of it everywhere...
27 views0 comments

Douglas Longenecker
- May 25, 2021
- 4 min
The Reluctant Entrepreneur and the Story of What's //NKST: Here's to 2 Years of All Good Things...
At it's very core, //NKST is here to help growth-minded leaders know where to go next and how to make bold moves with confidence...
25 views0 comments

Meghan McGrail
- Apr 28, 2021
- 3 min
Four Ways to Spring Clean Your Business During the Pandemic
Spring cleaning shouldn’t only apply to homes. Businesses can and should take full advantage of this time of year...
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Meghan McGrail
- Jan 24, 2021
- 2 min
Five Benefits of Outsourcing Marketing
We believe that outsourced marketing is not only worth the investment but extremely beneficial for all
companies to consider...
35 views0 comments

Douglas Longenecker
- Dec 29, 2020
- 3 min
A Time It Was and What a Time It Was, It Was...2020.
here’s to creating an atmosphere of wide-open possibilities and discovering what challenges we're ready for next (um, //NKST)…
32 views0 comments

Douglas Longenecker
- Nov 11, 2020
- 4 min
Fear, Uncertainty and Discomfort are Compasses Toward Growth
...executive leaders need to recalibrate what it takes to realize significant growth and how to align deliberate forms of change...
65 views0 comments

Douglas Longenecker
- Sep 30, 2020
- 2 min
Happy One Year Anniversary (to us)
For the record, we should have been celebrating in June. But, instead, we were having the time of our professional lives...
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Douglas Longenecker
- Jul 1, 2020
- 2 min
Liberte. Liberta. Liberty.
As a hybrid organization, now is the time we declare our independence from both ad agencies and strategic marketing consultancies.
22 views0 comments

Douglas Longenecker
- Mar 25, 2020
- 2 min
Charging Ahead with Innovation in a Down Market
you need to view these tough times as opportunities. Now is the time to push through the uncertainty and make the bold moves with confidence
51 views0 comments

Douglas Longenecker
- Feb 23, 2020
- 3 min
What's Love Got to Do With It? Everything...
But like most things, in a few months we are asking ourselves, “where did the love go?”
Did it evaporate or dissolve?
33 views0 comments

Douglas Longenecker
- Feb 11, 2020
- 3 min
Mastering the New(er) 5 Ps of Marketing
Today, you need to begin breaking through and finding ways to develop communications that dive deeper into how your target segments interact
62 views0 comments

Douglas Longenecker
- Dec 31, 2019
- 2 min
Make Sure Your Competitive Advantage Starts with Confidence
There's a lot to be said for confidence. Too much of it and you're an arrogant asshole. Not enough of it and you are pitifully ineffectual.
26 views0 comments

Douglas Longenecker
- Dec 15, 2019
- 2 min
The Future Is Always Coming...
At //NKST, we see the future as boundless opportunity – focusing on growth sprung from creativity, personal data, technology & human nature.
34 views0 comments

Douglas Longenecker
- Oct 26, 2019
- 2 min
TU, RU. For a Shared Afternoon of Influence and Impact
It never fails to amaze us what can happen when we are out and about – opening ourselves to share what we know with others and learning...
47 views0 comments

Douglas Longenecker
- Jul 20, 2019
- 4 min
10 + 1 Guidelines for Accelerating and Sustaining Growth
One of the best ways we can enable our organizations to blur operational lines, reduce bureaucratic red tape and jump across organizational.
56 views0 comments

Douglas Longenecker
- Jul 15, 2019
- 3 min
When You Aim for the Moon, Your Biggest Competition is You and the Status Quo
...when you are planning your company’s moon shot your biggest worry shouldn’t be what your competitors are doing - the stakes are too high.
27 views0 comments

Douglas Longenecker
- Jun 24, 2019
- 2 min
Enjoy the Adventure of Saying "Yes" to New Experiences
the need for people to “experience” things has never been more critical to success...
10 views0 comments